Most businesses online have some kind of digital marketing in place already. Perhaps you have a blog that links to your social channels, and you had an SEO guy who set up a good backlink profile in 2017.
In 2017, a survey conducted found that nearly half of business’ had no strategic plan for their digital marketing, and it’s likely that number hasn’t decreased much in the past two years. The question now is – how are you building your digital marketing up for 2020 so you have a defined strategy?
What are the specific content marketing goals you have for the next year?
There are both simple and advanced digital marketing techniques that you can incorporate into your strategy. It’s important to understand where you’re currently at and where you want to be.
Here are the best ways to craft your digital marketing plan for 2020 below.