Our Top 10 Email Marketing Platforms for Your Business

Email marketing is one of the most cost-effective marketing tools out there (if you’re using it correctly), and most of the platforms available are easy to manage, giving you complete control in establishing direct communication with your customers. But how do you know if you’ve chosen the RIGHT email marketing platform to meet the needs […]

Search Engine Techniques to Avoid: 12 SEO Mistakes and Myths

Not all SEO efforts end well. There are a lot of myths and mistakes that beginners can make which end up doing nothing or even harming your rankings. For those who are new to optimizing their pages the whole thing can seem a bit unclear at times.

SEO Fundamentals: 9 Basic Steps to Better Search Engine Optimization

  With the average small business now spending $75,000 a year on their digital marketing campaigns, it’s important to find ways to optimize those dollars. Knowing a few SEO fundamentals is a great way to save money and make an impact on search engines. The great thing about search engine optimization is that it’s the […]

10 Reasons to Hire a Professional Marketing Agency to Write Your Web Content

Did you know you can increase your website traffic by 10 times with content writing? Well, there’s a secret to these results. You can’t drive web traffic with simple writing and no SEO techniques. Your content needs to be well-written and optimized for search engine results.

11 Secrets to Writing Effective Web Content

When was the last time you read an online article that truly impressed you? Do you think the most recent post you shared did that to your audience? Writing effective web content takes time and practice. Not to mention, there are various writing styles and techniques able to connect with users and perform well on […]

Insights of a Content Marketer: What is Content Marketing and Why Does It Matter?

If you’re in the marketing world, it’s impossible to avoid the term content marketing. In some cases, it can seem more like a buzzword than an actual strategy. It’s an unavoidable part of online marketing.

DIY Web Design vs. Pro Web Designer

In the internet age, it’s almost paramount for any business to have some sort of an online presence, whether that be on social media or the internet. Companies are putting a lot effort and money into digital marketing for this reason. That’s why even the small businesses are investing to get their own social media […]

9 Common Bad Website Design Mistakes to Avoid

According to a study conducted in 2016, almost 50 percent of the world’s population uses the internet. If you do the math, that percentage amounts to about 3.5 billion people.

10 Examples of Great Web Design to Inspire Your Website Ideas

To a business designing a website, the internet feels like a massive scale of The Bachelor. Each user is a bachelor standing in front of a giant crowd of single sites trying to court them and draw them in. How do you emerge from the crowd and get that user’s attention?

Web Development 101: Behind the Design

If your business doesn’t have a website no one will know about you. Everything is done on the web now. Customers want online shopping options, online customer service available 24/7, and the ability to read about you and your company any time they want. But, if you don’t know anything about websites, the idea of […]