In the (not-so-distant) past, decent web design and development was hard to come by. To achieve a professional look, many businesses went in search of a development team for hire (with creative and technical experts) who could build a website over the course of several weeks, if not months. However, with the evolution of easy-to-use […]
Everyone talks about the importance of SEO, and they focus on keyword research, page title, content marketing, and even metadata. But, if you want to TRULY get ahead and rank high in search results, on-page and technical tactics for SEO are the way to do it.
First off, a quick background about me (and our agency). iSynergy is a digital marketing agency. We do creative, ad placements and website design (among other things, like SEO…). In this blog, we are going to touch on a variety of industry essentials when it comes to crafting targeting messaging:
The three pillars of SEO Success are local, on-page, and off-page.
Local SEO has become the key to customers finding nearby businesses, because, without a listing in Google, your business may not get the same traffic as your competitors who have optimized for local SEO. While many think that it’s as simple as adding your business to Google Maps, unfortunately, it’s a bit more technical than […]
Online marketing typically scales up quickly with businesses making fast moves to capture audiences on every device. Marketing managers are now monitoring several campaigns at once, using a variety of tools to oversee bids and test creatives. So, on the topic of testing creative, which option works best: video or image ads?
We think Pinterest is probably one of the best ways to diversify your digital marketing strategy, but knowing your audience is key to getting ahead with this visual social platform. Pinterest is home to over 150 million active accounts and over 10,000 pins. It’s one of the largest social networks, and the predominant base conducts […]
Have you checked your website speed? You may be missing out on high-quality traffic and engagement if your site is unable to load as quickly as users expect. Site speed is arguably the most crucial piece of your digital strategy. Without a fast website, visitors tend to bounce off almost immediately, and Google is even […]
Siri started off a voice search trend all the way back in 2011, which means if you have not updated your site for voice SEO, then you could be missing out on organic traffic related to queries through voice assistants. Originally the technology was not as streamlined or effective, but in today’s world, phones and […]
