Getting the Most out of Google Street View for Your Business

“We’ve been growing even more since we’ve had Google Street View. Any future location we open is going to have this feature. I think it’s invaluable and it’s going to be necessary”

– Rudy Poe, managing partner, Just Food For Dogs

Just Food For Dogs (JFFD) is a company located in Newport Beach, California, that produces healthy, whole foods for dogs in a human-grade dog food kitchen. Read more

How to be a Graphic Designer Without Losing Your Soul – A Review

It’s easy to explain our individual sources of inspiration; they can be acquired from many things, whether it be from a specific genre of music or a famous designer – anything that pushes us into our creative state in order to begin our creative process. Everyone finds inspiration somewhere. You don’t have to be a professional designer to do it. Read more

How To Make A Mood Board

Many times the most effective way to gather all of the ideas bouncing around in a creative space is to use visual references. This applies whether you’re presenting to a client or simply trying to provide a clearer picture of your ideas.  Read more

5 Steps to Planning for a New Office or Remodel

I’ve helped with the planning of numerous build-outs, moves and remodels for various companies over the years, and each time, my customers reiterate how thankful they are that we spoke prior to the move/remodel rather than after. It saves a ton of time and a ton of money.  So, before you make any major changes, here is what you need to know in 5 easy steps. Read more

10 Steps to a Powerful Portfolio

Looking to build your first portfolio, but not sure where to start? I don’t blame you: portfolio organization is tricky! But, I’m here to (hopefully) make your life easier. I’ve put together 10 steps that will help you on your powerful portfolio journey!

1. All Killer, No Filler

Only show your best work! Go for quality, not quantity. Read more

Measurable Goals for a Graphic Designer?

“Not everything that counts can be counted, and not everything that can be counted counts.” -Albert Einstein

How do we measure the success of a trade that is subjective?  I struggle to understand this concept when re-evaluating our departmental processes, because the very idea of measurable goals contradicts everything about creative freedom. Read more

Hacked Website Myths, Misconceptions & Recovery

Having your website hacked is something that the majority of small to medium-sized businesses never really think much about until it happens. Then, at that point, it is completely overwhelming, because there is no plan in place for addressing this type of situation – which is compounded by the effect that a hacked website can have on your business, reputation, and customer trust. Read more

I Have GSuite Gmail; So Now What?

First, congratulations! If you’ve made this step to getting a gsuite gmail, there’s a good chance that you’ve been emailing for some time and you know the basics, so I’m not going to bore you with “how to write an email” fundamentals. With that being said, let’s go over some details you’re going to love about Gmail and a few things that you might not know about, too. Read more

Is Your Business Ready for the Upcoming Changes to Google Maps?

Google is in a constant state of evolution. Within the past year, there have been numerous changes to the very important first page of Google Search results. A few months ago, Google added a fourth spot to AdWords and removed the right hand rail ads. And now, Google is about to change the look and experience of its map section. There are three elements to the upcoming changes in Google Maps that we will focus on: promoted pins, customizable business pages, and local search ads.

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Beginning Your Design Career: My 8 Tips

Is there a set list of rules to follow on how to be successful when beginning your design career? Before you read on, the answer, unfortunately, is NO… But, even though I haven’t been a designer for long (I’ve only been out of college for a year), in that short amount of time, I’ve come up with a few personal tips that have worked for me – and maybe they will work for you, too! Read more