Digital advertising (done correctly) can take businesses to new levels of success. It’s an art. It’s not for the faint of heart. And, it’s certainly much more involved than simply building a site on Weebly. A kickass digital advertising agency employs layers of experts – all of whom work to combine modern online technologies with traditional offline methods in order to attract, engage, and delight clients on a daily basis. Read more
Before we start, let’s give a disclaimer: If you’re not already somewhat familiar with migrations, this probably isn’t the blog for you. Properly migrating from HTTP to HTTPS can be tricky even for an experienced developer – it requires time (probably more than you assume) and patience.
So, for the small business owner or online entrepreneur reading this Read more
It happened sooner than even the biggest techies expected – but the future of marketing, specifically with video, is here… and it’s here to stay. Google is backing it, and social media jumped on the bandwagon years ago (in 2015, Facebook boasted an increase of 4 BILLION daily video views within just 7 months of making video a priority). Read more
Web design is definitely not what it used to be. I mean, remember this?
Yikes!
In today’s world, you’re competing with a sea of possibilities for web presence. Add to that the fact that user attention spans are shorter than ever before. The result? It’s super important to grab attention within the first couple of seconds, and in order to do that, there are several elements you should always keep in mind prior to design. Read more
There’s no escaping Google – especially in the business world. Whether you need a search listing or want to appear on Maps, you as a business owner NEED to understand how Google My Business (GMB) operates.
For what seems like ages, SEO professionals and small business owners alike have been all over the map, trying like hell to manage online presence across various Google platforms. It’s been a long, winding road – until now. Read more
Native advertising isn’t new; however, you certainly aren’t alone if you’re in the dark about its benefits. It is the hottest strategy in digital marketing, and we guarantee that most of your competitors don’t know about it. Beat them to the the punch!
To begin to understand what it is, let’s define it. Read more
Imagine you’re on your phone sitting patiently in a waiting room, scrolling through your favorite retail site. You find a couple of things you like and put those items in the online shopping cart. But, of course, your name gets called before you can hit the purchase button, and you shutdown your phone… items still in the cart. Read more
OMNI-CHANNEL MARKETING – Every time I read this term, I can’t help but hear a narrator’s deep, booming voice echo in the back of my mind (for fun, let’s picture James Earl Jones or Morgan Freeman). Now say it together: “Omni-channel Marketing…” I mean, it (literally) sounds great, but what the heck is it? Read more
Looking for an innovative way to increase traffic to your business and boost revenue? Of course – what business doesn’t want an increase in traffic and revenue? Now, if only you could find a way to allow customers to explore your business online (from every perspective), too… hmmmmm.
Well folks, today is your lucky day. Read more
If you are in advertising and don’t know the answers to these questions, you are already 15 steps behind. Mobile marketing isn’t the future, it’s the NOW, and as such, marketing strategy needs to have mobile marketing as its top priority. More users than ever before are spending insane amounts of time engaged with mobile devices, and this is one trend that will surely continue for many years to come… Read more