Entries by Michaela Good

Social Media Trends for 2017

Having a social media strategy is essential, now more than ever before, because in today’s digital age, social media is the next level of marketing. Below are predictions for 2017’s social media trends, in an effort to help you plan for the year ahead. The 7 Major Social Media Predictions for 2017

How to Migrate a Website from HTTP to HTTPS

Before we start, let’s give a disclaimer: If you’re not already somewhat familiar with migrations, this probably isn’t the blog for you. Properly migrating from HTTP to HTTPS can be tricky even for an experienced developer – it requires time (probably more than you assume) and patience. So, for the small business owner or online entrepreneur […]

Top 5 Elements of a Superior Website

Web design is definitely not what it used to be. I mean, remember this? Yikes! In today’s world, you’re competing with a sea of possibilities for web presence. Add to that the fact that user attention spans are shorter than ever before. The result? It’s super important to grab attention within the first couple of […]

Using Google Street View to Attract More Customers

Looking for an innovative way to increase traffic to your business and boost revenue?  Of course – what business doesn’t want an increase in traffic and revenue? Now, if only you could find a way to allow customers to explore your business online (from every perspective),  too… hmmmmm. Well folks, today is your lucky day.

Getting the Most out of Google Street View for Your Business

“We’ve been growing even more since we’ve had Google Street View. Any future location we open is going to have this feature. I think it’s invaluable and it’s going to be necessary” – Rudy Poe, managing partner, Just Food For Dogs Just Food For Dogs (JFFD) is a company located in Newport Beach, California, that […]

How to be a Graphic Designer Without Losing Your Soul – A Review

It’s easy to explain our individual sources of inspiration; they can be acquired from many things, whether it be from a specific genre of music or a famous designer – anything that pushes us into our creative state in order to begin our creative process. Everyone finds inspiration somewhere. You don’t have to be a […]

How To Make A Mood Board

Many times the most effective way to gather all of the ideas bouncing around in a creative space is to use visual references. This applies whether you’re presenting to a client or simply trying to provide a clearer picture of your ideas. 

5 Steps to Planning for a New Office or Remodel

I’ve helped with the planning of numerous build-outs, moves and remodels for various companies over the years, and each time, my customers reiterate how thankful they are that we spoke prior to the move/remodel rather than after. It saves a ton of time and a ton of money.  So, before you make any major changes, […]

10 Steps to a Powerful Portfolio

Looking to build your first portfolio, but not sure where to start? I don’t blame you: portfolio organization is tricky! But, I’m here to (hopefully) make your life easier. I’ve put together 10 steps that will help you on your powerful portfolio journey! 1. All Killer, No Filler Only show your best work! Go for […]

Measurable Goals for a Graphic Designer?

“Not everything that counts can be counted, and not everything that can be counted counts.” -Albert Einstein How do we measure the success of a trade that is subjective?  I struggle to understand this concept when re-evaluating our departmental processes, because the very idea of measurable goals contradicts everything about creative freedom.