The Benefits of SEO Outsourcing for Your Website

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Running a business is a constant battle of efficiency vs profit margin.

As a business owner, you must always weigh the potential of return on investment (ROI). Which is why SEO outsourcing may not seem to make much sense initially. It’s just writing, right? How hard can it be?

The truth is, companies who outsource their SEO work see a much higher ROI than companies who keep their SEO projects internal. Outsourcing is time-saving and cost-effective, returning money on the backend that the company might not otherwise have seen. Read more

Why Your Website Needs a Creative Design

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Have you noticed that the number of visitors to your site seems stagnant? Are you frustrated because you’re not rising in the search engine rankings? Are you spending hours developing awesome creative content, drafting blog posts, and even sharing your site on social media – only to see minimal results?

The reality is that poor website design may be to blame. Read more

Announcing the Winner of Our Digital Marketing Makeover

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As a digital advertising agency, it only made sense that we would think outside the box when planning a way to give back to the community. In a room full of creative minds an idea was born: what better way to give back than by offering up our services in the form of a complete digital marketing makeover to a deserving nonprofit? Read more

What You Need to Know About Influencer Marketing Right Now

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At a digital ad agency, the only thing constant is change. Every day is different, and we wouldn’t have it any other way! We’re always working on new projects that leverage cutting-edge strategies with the latest trends in order to execute successful results for clients. (And, sometimes, this means transforming the conference room into a book signing hotspot.) Read more

What Can a Digital Advertising Agency Do for You?

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Welcome to the future! In today’s world, we connect with people, shop, learn, create, and absorb everything digitally. So, naturally, advertising has gravitated toward the digital world in an effort to keep pace with changing times.

But where does the average business even begin? If your head is spinning at the thought of keyword strategy and link consistency, don’t lose hope. The answer is simple: with a digital advertising agency, of course! Read more

Emerging Advertising Technologies | Coming 2017

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Technology wasn’t created to allow the world to remain stagnant. In the last year, there was a blast of new technologies and tools had a drastic impact on marketing tactics. There is no time to sit idly by, because even though it’s impossible to predict the future, it’s vital to plan for it! Here is a list of our favorite emerging technology trends for 2017: Read more

2017 Online Marketing Trends | What to Look For…

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Grab your crystal ball, because effective marketing is all about foreseeing the future. Don’t own a crystal ball? Good news – you’re not alone. But, in order to be the best of the best in this industry, you do need to understand the marketing options that are at your disposal, and then USE those trends before your competitors do. Read more

2017 Content Marketing Trends | What to Look For…

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Traditional marketing techniques simply can’t cut it on their own anymore, and marketing professionals across the globe are scrambling to generate valuable, relevant content that engages prospects and customers – aka content marketing.

Content marketing is the backbone of the inbound marketing process; strategies for content marketing traditionally included items like blogs, emails, and ebooks. But, as always, times are changing. Read more

2017 SEO Trends | What to Look For…

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SEO, SEO, SEO… why won’t this term just go away? Well, friends, it hasn’t gone away because it’s SUPER IMPORTANT (shocker)! Why even have a website if people can’t find it on the internet? Below are some vital tips that are sure to impact your visibility in Google searches. Read more

2017 Web Design Trends | What to Look For…

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“If you think math is hard, try web design.” ―Trish Parr

Capturing the attention of your audience within the first few seconds of a site visit is crucial. Research has shown that website visitors make judgements about the site’s credibility in as little as 50 milliseconds, and that one in five visitors will leave your website almost immediately if you don’t pique their interest during that crucial first view. Read more